Ushering in distinctiveness with a splash of tradition.
Challenge: Create a brand identity that exemplified the distinct taste of Vestidumbre while elevating tradition.
Background: Vestidumbre was a new styling brand in need of a distinguished identity in the ever-competitive fashion industry.
Solution: The creative minds at DRDA worked with Vestidumbre to create a visual identity that would be completely unique and ownable by the fashion company. We combined a timeless font and a dash of Scottish tartan to create a bold look with a traditional soul.